rachel chen is a creative digital strategist based in brooklyn. Her unique method – of combining data-driven insights with creative storytelling – allows rachel to invent tailored brand engagement methods that create new worlds of brand success. rachel has assisted both content creators and award-winning brands to grow their consumer base by reaching and appealing to new and existing audiences.
rachel specializes in enhancing brand value proposition and storytelling in b2c, tech, digital, and start-ups. she is passionate about leveraging insights to create brands that drive deep emotional connections with their target market. her effective social & brand engagement methods are evident in growth data – converting clicks into loyal consumers that drive the brand’s engagement and revenue.